From ideation to execution, we helped shape the launch of this bold new chapter – setting the tone and energy for Tommy Hilfiger’s newest partnership in the world of F1. The result? A fast-paced, visually striking piece to reveal the partnership in style, with the content appearing across Tommy Hilfiger’s social channels, as well as in automotive, sport and fashion titles…
Then, after announcing the partnership, we extended the CGI world to mark the Cadillac F1 team’s driver reveal. Tommy Hilfiger with be dressing the athletes in the paddock, and fans were excitedly waiting to find out who those racers may be…
