It’s been a huge year for Johnnie Walker – from Apres Ski on the slopes to stunning bespoke blends and Met Gala magic with Olivier Rousteing.
And now to welcome the newest member of the Johnnie Walker family – the iconic Sabrina Carpenter.
This marks an exciting step as Johnnie Walker commits to a new era of music, bringing a bold new energy to the whisky experience.
We were thrilled to help announce the new partnership, securing coverage in key trade titles and sparking lots of powerful conversation.
Rooted in creative self-expression, experimentation and celebration, we’ re excited to see what’s next for a partnership ripe for a brand rooted in Cultural Endurance.